Tuesday, March 22, 2011

Data Is the Next “Intel Inside" - Memolane

“This is a whole new chapter for social media,”
- Eric Lagier


The quote comes from one of the founders of Memolane.
The application was created in April 2010, and has just gone from private beta to public beta.



Would you like to see your whole online-life compiled together in a time-line? The application gathers all your information from various sources.

• Facebook
• Twitter
• Flickr
• Picasa
• Foursquare
• Tripit
• Vimeo
• Youtube
• Last.fm
• MySpace
• Instagram
• and RSS Feeds

They are working on new services to add to the application aswell, and are asking other developers to get in contact with them to get their API so they can work on integrating their own application to Memoland!

I signed up just yesterday, and found out that I really didn’t have that many accounts. I have connected my Facebook, Twitter and YouTube accounts to the application.



When you have registered the various accounts you have, the timeline you’ll get would look something like this :



Without the data the application would be useless. People are saying that "Data Is the Next “Intel Inside”

Maybe the most interesting thing about Memolane is that it is actually using other Web 2.0 Applications to make their application valuable.
By doing this Memoland don’t have the “the cold-start problem”, since the data is generated from your previous online life the user feels rewarded from the beginning.
The problem with this application is that it can have different effect on the users. Maybe some will feel that their data is suddenly very visible to all the other people using the app, or maybe have the complete opposite effect and some want to use the various Web 2.0 applications even more to capture their online-life. I have looked at my timeline, and I will admit it is really fun to see what you have been doing since 2007!

The privacy issue does not need be explained. If someone hacks my account, they will get all my Internet activity the last 4 years. But Memolane have given you these choices:
Private - which means that only you will be able to view the memos from that service
Friends only - this allows your friends on Memolane to see these memos, but not anyone else
Public - which means that anyone can see your memories at the URL of your memolane.

So you have full control over what you are sharing with the rest of the world, or maybe just your contacts you can add as friends to the application (They can also add stories to your different dates or entries) !

Follow the timeline for the Memoland story here to get a preview of your online-life would look like . Cool huh?

2 comments:

  1. This looks interesting, and I think I will have a look at it myself.
    About privacy, what do Memolane set as the default setting? "Private", "Friends only" or "Public"?

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  2. You have to check it out, it's really cool! The default setting is "Friends only" since you have no friends when you start :)

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